The SEO unicorn is a rare and mythical creature. It is so rare that it is considered the most difficult animal in the world to find. The term was coined by Gary Illyes, Google's Webmaster Trend Analyst.
SEO unicorn - what is it?
SEO unicorn as the term was used to refer to an SEO company with exceptional technical expertise in SEO and a talent for understanding various algorithmic updates and their impact on search engine result pages (SERPs).
SEO unicorns are very hard to find and are often sought after by many business owners who want their sites to be ranked higher than their competitors.
Unicorn SEO is a test designed to check the mythical factor of a domain's reputation. Has it worked?
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